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BNP Acquires Three Publications


Fecha:2015-07-16 22:22 Fuente:lmpiso Escritor:www.lmpiso.com Clic:

 

BNP Media has acquired Architectural Record, Engineering News-Record (ENR)and SNAP from Dodge Data & Analytics.

Considered the record of architectural history, Architectural Record is a monthly magazine that has been dedicated to architecture and interior design for more than 110 years; ENR is a weekly magazine providing news, analysis, data and opinion for the worldwide construction industry and SNAP is a newer publication devoted entirely to covering building products.

"The brands we have acquired have a magnificent reputation, unparalleled reach and limitless opportunity," said Harper, Mitchell and Taggart Henderson, BNP's co-CEO's. "And, they complement perfectly BNP’s strong presence in the construction, engineering and architectural industries. By integrating these businesses into BNP and executing the same centralized management techniques applied across all of our brands, we ultimately will help strengthen the design, construction and building industries by expanding the publications’ offerings to building professionals.”

According to the Hendersons, BNP's Troy, Mich., based team of professionals will afford greater efficiencies and enable economies-of-scale for the production, products, sales and distribution of the newly acquired publications. The company will work to ensure critical data and industry news continues to be delivered while enhancing analytics and tools to better serve construction professionals.

“From continuing education, market research and digital strategies, to e-newsletters, webinars and social media, BNP Media will be able to capitalize on the strength of our existing resources to broaden the scope of the acquired publication brands," the Hendersons added. "As a committed owner, our existing management team will begin work immediately to revitalize and help ensure these brands remain on a strong foundation with the added resources for long-term success. As a team of creative professionals, we create and globally deliver targeted, timely, superior information via a wide variety of insight, services and media that brings our customers closer to their customers.”

For more information, visit BNPMedia.com.





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